Services, Experiences and Innovation: Integrating and Extending Research

Research output: Book/ReportAnthology

Abstract

Whilst innovation has traditionally focused on manufacturing, recently research surrounding service innovation has been flourishing. Furthermore, as consumers become ever more sophisticated and look for experiences, a research field investigating this topic has also emerged. This book aims to develop an integrated approach to the field of experience and services through innovation by showing that it is necessary to take several factors into account. As such, it makes a substantial and compelling contribution to the interdependencies between innovation, services and experience research
Original languageEnglish
Place of PublicationCheltenham
PublisherEdward Elgar Publishing
Number of pages360
ISBN (Print)9781788114295
ISBN (Electronic)9781788114301
Publication statusPublished - 2018
SeriesServices, economy and innovation

Cite this

Scupola, A., & Fuglsang, L. (2018). Services, Experiences and Innovation: Integrating and Extending Research. Edward Elgar Publishing. Services, economy and innovation