Interruption, Disruption or Intervention? A Stakeholder Analysis of Small Acts of Engagement in Content Flows

Jannie Møller Hartley, Bojana Romic, Ike Picone, Sander de Ridder, Tereza Pavlíčková, Jelena Kleut

Research output: Chapter in Book/Report/Conference proceedingBook chapterResearchpeer-review

Abstract

This chapter begins from the argument developed in Chapter 7, that small acts of audience engagement have become a key characteristic of contemporary content flows. As discussed, many acts of audience engagement, for example, liking, sharing and commenting, are small in terms of effort, and are usually random and casual - happening in between activities - although they can lead to more intentional actions.
Original languageEnglish
Title of host publicationThe Future of Audiences : A Foresight Analysis of Interfaces and Engagement
EditorsRanjana Das, Brita Ytre-Arne
Number of pages20
PublisherPalgrave Macmillan
Publication date2018
Pages141-161
Chapter8
ISBN (Print)978-3-319-75637-0
ISBN (Electronic)978-3-319-75638-7
Publication statusPublished - 2018

Cite this

Hartley, J. M., Romic, B., Picone, I., de Ridder, S., Pavlíčková, T., & Kleut, J. (2018). Interruption, Disruption or Intervention? A Stakeholder Analysis of Small Acts of Engagement in Content Flows. In R. Das, & B. Y-A. (Eds.), The Future of Audiences: A Foresight Analysis of Interfaces and Engagement (pp. 141-161). Palgrave Macmillan.