Expressive consumption: Experience as a general business logic

    Research output: Chapter in Book/Report/Conference proceedingArticle in proceedingsResearchpeer-review

    Original languageEnglish
    Title of host publicationProceedings of the The 2009 Naples Forum on Service
    Number of pages18
    Publication date2009
    ISBN (Print)978-88-7431-452-2
    Publication statusPublished - 2009
    EventThe 2009 Naples Forum on Service - Capri, Naples, Italy
    Duration: 16 Jun 200919 Jun 2009
    Conference number: 1

    Conference

    ConferenceThe 2009 Naples Forum on Service
    Number1
    CountryItaly
    CityCapri, Naples
    Period16/06/200919/06/2009

    Cite this

    Sundbo, J. (2009). Expressive consumption: Experience as a general business logic. In Proceedings of the The 2009 Naples Forum on Service