Designing a foresight analysis exercise on audiences and emerging technologies: CEDAR’s analytical-intuitive balance

Ranjana Das, Brita Ytre-Arne, David Mathieu, Miriam Stehling

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Abstract

This chapter presents the methodological foundations for a foresight analysis exercise, the findings of which are presented in this book. We do this through a detailed discussion of three distinct exercises in foresight methodology which were adapted to a critical academic purpose. We discuss our understanding of foresight and our reasons for conducting such an analysis. The chapter argues that the idea of systematic intuition has been important to this book, as we have strived for a balance between analysis and intuition, and for the network conducting this work to function as an intellectual hive-mind. The chapter goes on to present a detailed account of the exercises trend analysis, stakeholder consultations and horizon-scanning, to present the methodological framework for our approach.
Original languageEnglish
Title of host publicationThe future of audiences : A foresight analysis of interfaces and engagement
EditorsRanjana Das, Brita Ytre-Arne
Number of pages15
PublisherPalgrave Macmillan
Publication date2018
Pages25-39
Chapter2
ISBN (Print)978-3-319-75637-0
ISBN (Electronic)978-3-319-75638-7
Publication statusPublished - 2018

Cite this

Das, R., Ytre-Arne, B., Mathieu, D., & Stehling, M. (2018). Designing a foresight analysis exercise on audiences and emerging technologies: CEDAR’s analytical-intuitive balance. In R. Das, & B. Ytre-Arne (Eds.), The future of audiences: A foresight analysis of interfaces and engagement (pp. 25-39). Palgrave Macmillan.