Original language | English |
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Title of host publication | Buy this book : studies in advertising abd consumption |
Editors | Mica Nava, Andrew Blake, Iain MacRury, Barry Richards |
Place of Publication | London |
Publisher | Routledge |
Publication date | 1997 |
Publication status | Published - 1997 |
Cynicism and ambiguity: British corporate responsibility advertisements and their readers in the 1990s
Research output: Chapter in Book/Report/Conference proceeding › Book chapter › Research