Consumers’ perspectives on Corporate Social Responsibility: A comparison of two Danish samples and implications for communication strategies

Roy Langer; Suzanne C. Beckmann; Mette Morsing; Steen Vallentin

Consumers’ perspectives on Corporate Social Responsibility: A comparison of two Danish samples and implications for communication strategies

Roy Langer
, Suzanne C. Beckmann
, Mette Morsing
, Steen Vallentin

Research output: Contribution to conference › Poster › Research

Original language	English
Publication date	2005
Publication status	Published - 2005
Event	Rejuvenating Marketing: contamination, innovation, integration, - EMAC, Italy Duration: 24 May 2005 → 27 May 2005 Conference number: 34

Conference

Conference	Rejuvenating Marketing: contamination, innovation, integration,
Number	34
Country/Territory	Italy
City	EMAC
Period	24/05/2005 → 27/05/2005

Citation Styles

@conference{9c20f0f052be11dba4bc000ea68e967b,

title = "Consumers{\textquoteright} perspectives on Corporate Social Responsibility: A comparison of two Danish samples and implications for communication strategies",

author = "Roy Langer and Beckmann, \{Suzanne C.\} and Mette Morsing and Steen Vallentin",

note = "Titel p{\aa} proceedings: 34th EMAC-conference, Rejuvenating Marketing: contamination, innovation, integration; Rejuvenating Marketing: contamination, innovation, integration, ; Conference date: 24-05-2005 Through 27-05-2005",

year = "2005",

language = "English",

}

Consumers’ perspectives on Corporate Social Responsibility: A comparison of two Danish samples and implications for communication strategies. / Langer, Roy; Beckmann, Suzanne C.; Morsing, Mette et al.
2005. Poster session presented at Rejuvenating Marketing: contamination, innovation, integration, EMAC, Italy.

Research output: Contribution to conference › Poster › Research