Building Consumer Tribes on the Web with Electronic Word of Mouth

Markus Holzweber; Jan Mattsson; Craig Standing

Building Consumer Tribes on the Web with Electronic Word of Mouth

Markus Holzweber, Jan Mattsson, Craig Standing

Management and organization

Research output: Contribution to conference › Paper › Research › peer-review

Original language	English
Publication date	2013
Publication status	Published - 2013
Event	XXIII International RESER Conference : Finding growth through service activities in barren times - Hotel Aquabella, Aix-en-Provence, France Duration: 19 Sept 2013 → 21 Sept 2013 Conference number: XXIII RESER Conference http://www.reser.net/conference/upcoming-conference/23%5E0-international-reser-conference-aix-en-provence-france-19-21-septembre-2013

Conference

Conference	XXIII International RESER Conference
Number	XXIII RESER Conference
Location	Hotel Aquabella
Country/Territory	France
City	Aix-en-Provence
Period	19/09/2013 → 21/09/2013
Internet address	http://www.reser.net/conference/upcoming-conference/23%5E0-international-reser-conference-aix-en-provence-france-19-21-septembre-2013

Cite this

@conference{e20c2ee88eaa4ee4aa0144c2ac14255a,

title = "Building Consumer Tribes on the Web with Electronic Word of Mouth",

author = "Markus Holzweber and Jan Mattsson and Craig Standing",

year = "2013",

language = "English",

note = "XXIII International RESER Conference : Finding growth through service activities in barren times ; Conference date: 19-09-2013 Through 21-09-2013",

url = "http://www.reser.net/conference/upcoming-conference/23%5E0-international-reser-conference-aix-en-provence-france-19-21-septembre-2013",

}