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Personal profile


My research focuses mainly on how tourism companies innovate and how innovation processes in tourism companies and destinations can be improved, for example through networks or user- and employee involvement in innovation and value creating processes.

Themes investigated include experience innovation, sustainability and circular economy, tourist practices, tourism employee practices, employee-tourist encounters, tourism entrepreneurship, tourist experiences, value creation in tourism, nature tourism, destination development and networks in tourism.

I have also researched service encounter-based innovation, other innovation processes and networks in services, bricolage, social networks, social capital, co-creation and user involvement.

I employ collaborative and development oriented methods in companies and organisations. I also use delphi studies, experiments, workshops, surveys and case studies.

I teach and supervise subjects related to innovation, value creation, experiences, tourism. 

Expertise related to UN Sustainable Development Goals

In 2015, UN member states agreed to 17 global Sustainable Development Goals (SDGs) to end poverty, protect the planet and ensure prosperity for all. This person’s work contributes towards the following SDG(s):

  • SDG 3 - Good Health and Well-being
  • SDG 8 - Decent Work and Economic Growth
  • SDG 9 - Industry, Innovation, and Infrastructure
  • SDG 11 - Sustainable Cities and Communities
  • SDG 12 - Responsible Consumption and Production
  • SDG 13 - Climate Action
  • SDG 17 - Partnerships for the Goals


  • Management, Organization, Business economy and administration, Management and organization of industry, trade, and communication
  • Production, Consumption
  • Event, Tourism, Performance

Publication network

Recent external collaboration on country/territory level. Dive into details by clicking on the dots or