The Cambridge Analytica-Facebook revelations: why we should not be surprised, but worried

Description

In spite of its short life (2013-2018), Cambridge Analytica (CA) is already history. The revelations that emerged about the ways the firm was using data for political targeting surprised and shocked many. To such an extent that Zuckerberg was asked to explain himself in front of the US Senate and House of Representatives. But there are some reasons not to be surprised by what we have witnessed so far.