Social media has become an integrated part of people’s everyday lives. Increasingly, we track, document, upload and share more and more social activities. The immersion of social media into the strata of people’s everyday lives has made social media a pertinent object of study for sociologists and anthropologists who are engaged in the exploration of the human, social and societal transformations that the integration of social media implicates. This raises the question of how we as sociologists and cultural critics approach and construct social media as an object of study. Through readings of key concepts in the French philosopher Bernard Stiegler’s philosophy of technology, and in discussion with existing sociological and anthropological approaches to the study of culture and technology, in this dissertation I will suggest a way to construct and approach social media as an object of study. I am specifically concerned with the social media and cycling application Strava, which allows cyclists to track, record and share their cycling routes and routines. Based on my reading of Stiegler and empirical research on cyclists’ use of and experiences with Strava, I present an analysis and understanding of how Strava influences the Strava users’ experience of cycling. I thereby show how Stiegler’s philosophy of technology can contribute to a novel way of understanding the relationship between technology and the human, the technical and the social, within a social scientific research context.
|Uddannelser||Filosofi og Videnskabsteori, (Bachelor/kandidatuddannelse) KandidatSocialvidenskab, (Bachelor/kandidatuddannelse) Kandidat|
|Udgivelsesdato||16 feb. 2016|
|Vejledere||Anni Greve & Anne Elisabeth Sejten|
- Sociale medier
- Bernard Stiegler