Sharesome, en serviceplatform - deleøkonomiske tjenesters muligheder og udfordringer: deleøkonomiske tjenesters muligheder og udfordringer

Simon Engell Kjøller, Ludvig Hindhede Warrer, Benjamin Riis Pedersen & Josefine Gustafsson Mohr Hansen

Studenteropgave: Semesterprojekt

Abstrakt

This study aims to illuminate and assess the different aspects and theories of collaborative consumption along with the peer-to-peer based platforms, which exercise their business in this field. This is done in order to provide the information needed to design a digital platform with collaborative prerequisites. Firstly an examination and interpretation of relevant theories is presented. These show that collaborative consumption can be defined as an action between peers. This is followed by a quantitative survey, which affirms that young people use these collaborative platforms the most. Subsequently the study analyses selected platforms with the assistance of experts in respectively, collaborative consumption and webpage credibility. These lead to the conclusion that trust is the most important thing to consider when designing a platform. The findings provide the cornerstones for design, which is a digital social platform based on peer-to-peer-economy. Last the study discusses sharing economy and design choices and differences.

UddannelserBasis - Humanistisk-Teknologisk Bacheloruddannelse, (Bachelor uddannelse) Bachelor
SprogDansk
Udgivelsesdato21 dec. 2016
Antal sider75
VejledereErling Jelsøe

Emneord

  • Deleøkonomi
  • Collaborative Consumption
  • GoMore
  • Uber
  • Airbnb