Perceptions of the Money Laundering Scandal of Danske Bank

Simone Hope Kim Bødtker Laustsen, Zennia Dennie Lorentsen, Alix Christine Hoff-Andersen & Heidi Ejdesgaard Møller

Studenteropgave: Fagmodulprojekt


This project assesses how the Danske Bank money laundering scandal of 2017 was perceived by various actors in Denmark, and whether a potential loss of credibility has caused the customers to consider changing banks. For this purpose, interviews were conducted with two clients of Danske Bank, a stockholder, an employee from Danske Bank, a professor studying Danske Bank, and a journalist who has published articles about Danske Bank. Sensemaking theory was used to analyse the data, and it was found that the vast majority of the interviewees neither made any changes in their relationship with Danske Bank, nor even considered it. As this is in opposition with sensemaking theory, we propose an eighth property to sensemaking: ‘no action’.

UddannelserVirksomhedsstudier, (Bachelor/kandidatuddannelse) Bachelor
Udgivelsesdato26 maj 2019
Antal sider71
VejledereAne Jensen


  • Danske Bank
  • money laundering
  • sensemaking
  • corporate scandal