The object of this study is to examine how a new communicative design can improve the user experience of the Copenhagen nightlife. The study is based on Pries-Heje and Baskervilles Explanatory Design Theory, to find general requirements and general components in preparation for a new design. The analysis of the studies clarifies which needs and design requirements the users and the business owners have to our design. To support the analysis we include Rationel Choice Theory and the influence of alcohol. The analysis concluded a need for a new media to unify information such as updated factual and practical information about bars, nightclubs, events etc. in a media that includes Facebook. The media has to create better credibility between users and the Bar Finder – Will get you there ￼￼ business owners, but still generate profit for the business owners. The analysis showed that a smartphone application is the most appropriate media that supports all the users needs. The application was created as a prototype and to insure a user friendly and uncluttered user interface, emphasis was placed on Donald Norman's theory about creating a good conceptual model. The prototype was evaluated through one iterative test that was based on Søren Lauesen’s Think-Aloud method. The test gave good feedback and there were some simple corrections to the design.
|Uddannelser||Basis - Humanistisk-Teknologisk Bacheloruddannelse, (Bachelor uddannelse) Basis|
|Udgivelsesdato||17 jan. 2012|