This thesis examines the possibilities for musicians in a digitized music industry through a case study of two independent Danish artists. It is argued that the Internet and digitization of music has put musicians in control for the first time in history and consequently the legitimacy of major labels is questioned. The thesis examines how increased power and independence affects their activities and relations. The analysis shows that interactive media has great impact on the music industry, and examines how media relations has affected the two cases and the industry. It is concluded that although the record companies still have a powerful role to play, they are no longer in the driver's seat. The musicians have the power and this places increasing demands on their skills and influence their workload.
|Uddannelser||Performance-design, (Bachelor/kandidatuddannelse) Kandidat|
|Udgivelsesdato||5 jan. 2016|
- Record Label