This thesis investigates how mediatization affects the daily work of Danish MPs. More specifically, it examines the time they spend on media work such as interviews, social media, communication advice etc. Furthermore, it examines the importance of visibility in the media for parliamentarians today. Data are based on a questionnaire, logbooks and interviews with Danish MPs. The empirical evidence shows that they consider it important to be visible in the media, and that most of the respondents are satisfied with the amount of time they spend on media work. Results from the questionnaire indicate that interviews and social media are the two types of media work that Danish MPs spend most time on. Also data indicate that parliamentarians spend hours on media work every day, and that the amount of time is linked to the status of the individual parliamentarian. The answers from the online survey show among other things that 65,22% of the 23 respondents in the online survey spend between 0-25% of a day on media work, 30,43% spend between 25-50%, and 4,35% spend between 50-75% of their time on media work such as interviews, social media, communication advice etc. Furthermore, the empirical data shows that the respondents spent between 1 and 3 hours on media work the specific day the survey took place. However, the outcome might have been different if more politicians had participated in the online survey. In interviews, Danish MPs say that they spend several hours a day on media work, which the logbooks also show. For example, the party Enhedslisten’s Johanne Schmidt-Nielsen spent about 3 hours on interviews only the day she kept track of her media work. Finally, this thesis discusses the consequences of mediatization of politics, and which consequences it might have for our democracy that Danish MPs are spending time on chasing visibility in the media.
|Uddannelser||Journalistik, (Bachelor/kandidatuddannelse) Kandidat|
|Udgivelsesdato||29 jun. 2015|