This thesis is an ethnographic study of Columbia Road, a location in East London. The aim is to define an identity in a place that every Sunday is affected by visitors and locals that gather to buy flowers and to experience of the atmosphere the Columbia Road Flower Market. The thesis is based on data collected on multiple visits. This data will be used to analyze of how Columbia Road is defined through its social interactions. Through semi-structured interviews, observations and participation I could conduct an in-depth study of Columbia Road and the flower market. The research is performed through an inductive method, where I studied the qualitative data to reach the used concepts.
To understand the many different groups of people, and the contrast between weekdays and Sundays, I chose Doreen Massey’s conceptualization of a global sense of place and throwntogetherness. To further show the flower market’s social construction, I used Joseph Pine og James Gilmore’s the experience theme to understand the flower market as a collected experience; Jørgen Ole Bærenholdt, Michael Haldrup, Jonas Larsen og John Urry’s modes of movement to understand the visitors’ behavior, and Erik Cohen and Scott Cohen’s socially differentiated understanding of the concept authenticity to help define the attraction of the flower market to a new segment of people.
|Uddannelser||Geografi, (Bachelor/kandidatuddannelse) Kandidat|
|Udgivelsesdato||24 jul. 2016|
- Columbia Road Flower Market
- Doreen Massey