Polyphonic storytelling and strategic change communication in an airline company

Bidragets oversatte titel: Polyfonisk storytelling og strategisk forandringskommunikation i et flyselskab

Roy Langer, Signe Thorup

Publikation: Bidrag til bog/antologi/rapportKonferencebidrag i proceedingsForskningpeer review

OriginalsprogEngelsk
TitelContemporary issues in corporate and marketing communications: Towards a socially responsible future. : Proceedings of the 11th International CMC-conference on Corporate and Marketing Communications, Ljubljana, April 21-22, 2006.
RedaktørerKlement Podnar, Zlatko Janĉiĉ
Antal sider10
ForlagUniversity of Ljubljana
Publikationsdato2006
Sider72-81
ISBN (Trykt)961-90484-5-8
StatusUdgivet - 2006
Begivenhed11th International CMC-conference on Corporate and Marketing Communications: Contemporary issues in corporate and marketing communications: Towards a socially responsible future. - Ljubljana, Slovenien
Varighed: 20 apr. 200621 apr. 2006

Konference

Konference11th International CMC-conference on Corporate and Marketing Communications
LandSlovenien
ByLjubljana
Periode20/04/200621/04/2006

Citer dette

Langer, R., & Thorup, S. (2006). Polyphonic storytelling and strategic change communication in an airline company. I K. Podnar, & Z. Janĉiĉ (red.), Contemporary issues in corporate and marketing communications: Towards a socially responsible future.: Proceedings of the 11th International CMC-conference on Corporate and Marketing Communications, Ljubljana, April 21-22, 2006. (s. 72-81). University of Ljubljana.