How Will Programmatic Advertising Affect the Business Models of Actors in the TV Industry?

Henrik Jensen, Kristian J. Sund

Publikation: KonferencebidragPaperForskningpeer review

OriginalsprogEngelsk
Publikationsdato2016
StatusUdgivet - 2016
BegivenhedFifth International Symposium on Media Innovations - Tøyen Startup Village, Oslo, Norge
Varighed: 13 okt. 201614 okt. 2016
http://www.hf.uio.no/imk/english/research/center/media-innovations/symposium/

Symposium

SymposiumFifth International Symposium on Media Innovations
LokationTøyen Startup Village
LandNorge
ByOslo
Periode13/10/201614/10/2016
Internetadresse

Citer dette

Jensen, H., & Sund, K. J. (2016). How Will Programmatic Advertising Affect the Business Models of Actors in the TV Industry?. Afhandling præsenteret på Fifth International Symposium on Media Innovations, Oslo, Norge.