Exploring Leadership in E-commerce Adoption in Australian SMEs

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    This chapter presents the results of a study investigating leadership and leadership styles in e-commerce adoption in small and medium size enterprises in Australia. The results show that top management and CEO' leadership have a key role in small and medium size enterprises (SMEs) in developing a vision for e-commerce adoption and that the dominant leadership style is directive with some signs of consultative. Furthermore the study shows that e-commerce adoption is becoming a strategic process and in this process top management is taking into consideration both the organizational knowledge and the knowledge of external consultants.
    TitelLeadership in the Digital Enterprise : Issues and Challenges
    RedaktørerPak Yoong
    Antal sider18
    UdgivelsesstedHershey, PA, USA
    ForlagIdea Group Publishing
    ISBN (Trykt)978-1-60566-958-8
    ISBN (Elektronisk)978-1-60566-959-5
    StatusUdgivet - 2010

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