Creating a win-win situation? Relationship cultivation and the use of social media in the 2012 campaign

Emma Svensson, S. Kiousis, J. Strömbäck

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OriginalsprogEngelsk
TitelPresidential Campaign and Social Media. An Analysis of the 2012 Campaign
Udgivelses stedOxford
ForlagOxford University Press
Publikationsdato2012
Sider28-43
StatusUdgivet - 2012

Citer dette

Svensson, E., Kiousis, S., & Strömbäck, J. (2012). Creating a win-win situation? Relationship cultivation and the use of social media in the 2012 campaign. I Presidential Campaign and Social Media. An Analysis of the 2012 Campaign (s. 28-43). Oxford University Press.