Consumers’ perspectives on Corporate Social Responsibility: A comparison of two Danish samples and implications for communication strategies

Roy Langer; Suzanne C. Beckmann; Mette Morsing; Steen Vallentin

Consumers’ perspectives on Corporate Social Responsibility: A comparison of two Danish samples and implications for communication strategies

Roy Langer, Suzanne C. Beckmann, Mette Morsing, Steen Vallentin

Publikation: Konferencebidrag › Poster › Forskning

Originalsprog	Engelsk
Publikationsdato	2005
Status	Udgivet - 2005
Begivenhed	Rejuvenating Marketing: contamination, innovation, integration, - EMAC, Italien Varighed: 24 maj 2005 → 27 maj 2005 Konferencens nummer: 34

Konference

Konference	Rejuvenating Marketing: contamination, innovation, integration,
Nummer	34
Land/Område	Italien
By	EMAC
Periode	24/05/2005 → 27/05/2005

Bibliografisk note

Titel på proceedings: 34th EMAC-conference, Rejuvenating Marketing: contamination, innovation, integration

Citer dette

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title = "Consumers{\textquoteright} perspectives on Corporate Social Responsibility: A comparison of two Danish samples and implications for communication strategies",

author = "Roy Langer and Beckmann, {Suzanne C.} and Mette Morsing and Steen Vallentin",

note = "Titel p{\aa} proceedings: 34th EMAC-conference, Rejuvenating Marketing: contamination, innovation, integration; Rejuvenating Marketing: contamination, innovation, integration, ; Conference date: 24-05-2005 Through 27-05-2005",

year = "2005",

language = "English",

}

Consumers’ perspectives on Corporate Social Responsibility: A comparison of two Danish samples and implications for communication strategies. / Langer, Roy; Beckmann, Suzanne C.; Morsing, Mette et al.
2005. Poster session præsenteret på Rejuvenating Marketing: contamination, innovation, integration, EMAC, Italien.

Publikation: Konferencebidrag › Poster › Forskning