Advanced Introduction to the Experience Economy

Publikation: Bog/antologi/afhandling/rapportBogForskningpeer review


Offering an extensive and coherent presentation of theory on the experience economy, this stimulating Advanced Introduction discusses what experiencing is and why people are seeking experiences. Jon Sundbo defines the experience concept in contrast to similar concepts such as culture and creative economies, and presents measurements of the value of the experience economy.
ForlagEdward Elgar Publishing
Antal sider176
ISBN (Trykt)9781839103858, 9781839103834
ISBN (Elektronisk)9781839103841
StatusUdgivet - 16 jul. 2021
NavnElgar Advanced Introductions

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