A Survey Instrument for Measuring the Experiential Value of Employee-Tourist Encounters

Publikation: KonferencebidragPaperForskningpeer review

Abstract

In this paper, we develop and test a survey instrument that aims at estimating the experiential value of employee-tourist encounters in destination-based tourism companies, as well as the characteristics of encounters that affect such experiential value. We suggest that such an instrument can inform research as well as tourist organisations about how to facilitate employee-tourist encounters that create experiential value for tourists and subsequently affect tourists’ memory of experiences. This knowledge is crucial for tourism companies that aim at creating experiential value for their visitors, rather than simply delivering service quality.
OriginalsprogEngelsk
Publikationsdato2017
Antal sider8
StatusUdgivet - 2017
BegivenhedRESER Annual Conference in Bilbao, Spain: The crucial role of services in business and cities competitiveness - Bilbao, Spanien
Varighed: 7 sep. 20179 sep. 2017
Konferencens nummer: 27
http://www.reser2017.com/ (Konferencehjemmeside)

Konference

KonferenceRESER Annual Conference in Bilbao, Spain
Nummer27
LandSpanien
ByBilbao
Periode07/09/201709/09/2017
Internetadresse

Citer dette

Mattsson, J., Sørensen, F., Jensen, J. F., & Barnes, S. (2017). A Survey Instrument for Measuring the Experiential Value of Employee-Tourist Encounters. Afhandling præsenteret på RESER Annual Conference in Bilbao, Spain, Bilbao, Spanien.