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How Will Programmatic Advertising Affect the Business Models of Actors in the TV Industry? / Jensen, Henrik; Sund, Kristian J.

2016. Paper presented at Fifth International Symposium on Media Innovations, Oslo, Norge.

Publikation: Forskning - peer reviewPaper

Harvard

Jensen, H & Sund, KJ 2016, 'How Will Programmatic Advertising Affect the Business Models of Actors in the TV Industry?' Paper fremlagt ved Fifth International Symposium on Media Innovations, Oslo, Norge, 13/10/2016 - 14/10/2016,

APA

Jensen, H., & Sund, K. J. (2016). How Will Programmatic Advertising Affect the Business Models of Actors in the TV Industry?. Paper presented at Fifth International Symposium on Media Innovations, Oslo, Norge.

CBE

Jensen H, Sund KJ. 2016. How Will Programmatic Advertising Affect the Business Models of Actors in the TV Industry?. Paper presented at Fifth International Symposium on Media Innovations, Oslo, Norge.

MLA

Vancouver

Jensen H, Sund KJ. How Will Programmatic Advertising Affect the Business Models of Actors in the TV Industry?. 2016. Paper presented at Fifth International Symposium on Media Innovations, Oslo, Norge.

Author

Jensen, Henrik; Sund, Kristian J. / How Will Programmatic Advertising Affect the Business Models of Actors in the TV Industry?

2016. Paper presented at Fifth International Symposium on Media Innovations, Oslo, Norge.

Publikation: Forskning - peer reviewPaper

Bibtex

@misc{40d8ef67770c4ca98e0efa24a9790564,
title = "How Will Programmatic Advertising Affect the Business Models of Actors in the TV Industry?",
author = "Henrik Jensen and Sund, {Kristian J.}",
year = "2016",

}

RIS

TY - CONF

T1 - How Will Programmatic Advertising Affect the Business Models of Actors in the TV Industry?

AU - Jensen,Henrik

AU - Sund,Kristian J.

PY - 2016

Y1 - 2016

M3 - Paper

ER -